Learn how consumers in the US, UK, China, Russia, Brazil and Germany define and express Healthy – verbally, visually and emotionally.
In this 20 minute webinar, BuzzBack’s latest global study on Healthy uncovers emotions and subconscious feelings associated with Healthy Snacking. You’ll learn how consumers:
- Express what healthy means to them visually and emotionally
- Define healthy eating and make snacking selections
- Classify snacking brands when it comes to being healthy
- Reveal healthy attributes they consider to be most important
BuzzBack’s new global Healthy study includes a range of general behavior and attitudinal findings, along with visual and emotional insights delivered via our unique and award-winning projective and enabling techniques such as eCollage, Blobs, and Thought Bubble. The study was fielded with consumers in the US, UK, China, Russia, Brazil and Germany.