WEBINAR Millennials, Boomers, Gen Xers + Sustainability

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For this second look at sustainability, we do a deep dive comparing Millennial, Boomer and Gen X perceptions in the U.S. and U.K.

In this NEW 20 minute webinar, we will highlight insights from our global Sustainability study sharing:

  • key associations for each age group
  • visual, verbal and emotional language that resonates with each generation
  • linguistic analysis that reveals how Millennials talk about Sustainability
  • the impact of sustainability on brand opinion (or perception)

If sustainability is part of your strategy, and you are struggling with engaging Millennials in a more meaningful way, contact us now.


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