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How we help
Exploratory
Attitude & Usage
Brand Development
Consumer Journey
Positioning & Territory Exploratory
Consumer Profiling
Evaluative
Concept Development
Naming
Ad & Messaging
Claims/Benefits
Packaging
In-Home Product Use Tests
On Demand Platforms
Studio - Qualitative
Express - Quantitative
Who We Serve
Industries
Clients
Inspiration
Research
Medication Adherence
The Sustainability Consumer
Sustainability, Premium & Value
The Healthcare Consumer
Generation Jones
the buzz
Learn More
Case Studies
Blog
Infographics
Events
About Us
buzzback blog
See where we've been, and where we're going...
buzzback
brand
3 minute read
| March 24, 2014
The Chemistry of Attraction – Does it Work For Brands as Well as People?
Everyone has their own ideas about the chemistry that causes two people to become romantically...
Read More
innovation
1 minute read
| March 20, 2014
An Eye Exam that Could Detect Diabetes?
I recently went to the eye doctor for a check-up and was surprised to receive an Optomap...
Read More
1 minute read
| March 18, 2014
The Market Research Event
BuzzBack will be exhibiting and speaking at the annual must-attend Fall conference located at...
Read More
CPG
2 minute read
| March 18, 2014
Going Vegan
My daughter recently made a decision to become vegan, influenced in part by Jonathan Safran...
Read More
consumer insights
1 minute read
| March 13, 2014
Will Contact Lenses Soon Test Your Glucose Levels?
We have all heard and read about the global epidemic of diabetes. The main way diabetics...
Read More
breakfast
2 minute read
| March 10, 2014
QuakerUp – Fuel Good, Feel Good
Energy is all the rage these days in Food & Beverage (see our past posts on the subject). And...
Read More
compliance
2 minute read
| March 7, 2014
How Pharma Companies are Innovating With Packaging
I don’t know too many pharmaceutical companies who are not concerned about compliance. There...
Read More
Olympics
2 minute read
| March 6, 2014
Yes, I’m Crying… I’m Doing Research!
I read a LinkedIn post the other day about how P&G tapped a familiar emotional vein once again...
Read More
innovation
2 minute read
| February 28, 2014
What We Can Learn From Brazilian Fancy Footwork
As an English sports fan, naturally I have a borderline obsession with the fortunes of our...
Read More
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Industry
Food & Beverage
Personal Care
Healthcare
Financial Services & Insurance
Technology
brand
3 minute read
| March 24, 2014
The Chemistry of Attraction – Does it Work For Brands as Well as People?
Everyone has their own ideas about the chemistry that causes two people to become romantically...
Read More
innovation
1 minute read
| March 20, 2014
An Eye Exam that Could Detect Diabetes?
I recently went to the eye doctor for a check-up and was surprised to receive an Optomap...
Read More
1 minute read
| March 18, 2014
The Market Research Event
BuzzBack will be exhibiting and speaking at the annual must-attend Fall conference located at...
Read More
CPG
2 minute read
| March 18, 2014
Going Vegan
My daughter recently made a decision to become vegan, influenced in part by Jonathan Safran...
Read More
consumer insights
1 minute read
| March 13, 2014
Will Contact Lenses Soon Test Your Glucose Levels?
We have all heard and read about the global epidemic of diabetes. The main way diabetics...
Read More
breakfast
2 minute read
| March 10, 2014
QuakerUp – Fuel Good, Feel Good
Energy is all the rage these days in Food & Beverage (see our past posts on the subject). And...
Read More
compliance
2 minute read
| March 7, 2014
How Pharma Companies are Innovating With Packaging
I don’t know too many pharmaceutical companies who are not concerned about compliance. There...
Read More
Olympics
2 minute read
| March 6, 2014
Yes, I’m Crying… I’m Doing Research!
I read a LinkedIn post the other day about how P&G tapped a familiar emotional vein once again...
Read More
innovation
2 minute read
| February 28, 2014
What We Can Learn From Brazilian Fancy Footwork
As an English sports fan, naturally I have a borderline obsession with the fortunes of our...
Read More
18
19
20
21
22
Load More Posts