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Exploratory
Attitude & Usage
Brand Development
Consumer Journey
Positioning & Territory Exploratory
Consumer Profiling
Evaluative
Concept Development
Naming
Ad & Messaging
Claims/Benefits
Packaging
In-Home Product Use Tests
On Demand Platforms
Studio - Qualitative
Express - Quantitative
Who We Serve
Industries
Clients
Inspiration
Research
Medication Adherence
The Sustainability Consumer
Sustainability, Premium & Value
The Healthcare Consumer
Generation Jones
the buzz
Learn More
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See where we've been, and where we're going...
Silvena Milenkova
data collection
3 minute read
| March 27, 2014
The Internet of Things
One of the most interesting topics I have recently come across is around the Internet of...
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Industry
Food & Beverage
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Healthcare
Financial Services & Insurance
Technology
data collection
3 minute read
| March 27, 2014
The Internet of Things
One of the most interesting topics I have recently come across is around the Internet of...
Read More
co-creation
2 minute read
| March 25, 2014
Wait a Minute! Who's Driving the Bus?
When working with clients throughout the years I have noticed that some place customer...
Read More
consumer insights
2 minute read
| March 19, 2014
Brands Are Not Dead, But How We Market and Measure Them Is
As I was listening to talks on how to make brands relevant and develop innovative marketing...
Read More
generations
1 minute read
| December 17, 2013
Who DOESN’T want to know more about Millennials?
Millennials are a perennial ‘hot topic’. I have seen at least one new study on Millennials...
Read More
events
2 minute read
| November 19, 2013
To Piggyback Or Not To Piggyback?
Lately, I've been noticing a trend in market research -- implementation of social media...
Read More
Load More Posts