Carol Fitzgerald, President & CEO of BuzzBack, and Nina Bethmann, Client Service Manager, will be speaking at the Insight Innovation Exchange EU 2014 which will be taking place at the Beurs van Berlage in Amsterdam. Carol's session is titled Monologue to Dialogue: Innovation in Online Qualitative Methodologies with Patients & Doctors and will be chaired by Kristof De Wulf, CEO of Insites Consulting. The session will explore new ways to move from a monologue into an interactive dialogue through a traditional online forum (BuzzBack Hive) combined with BuzzBack’s projective toolset. This innovation in methodology and technology facilitates the discovery and development of insights… revisiting co-creation in the process.
Session Details
Day 1 - February 19th at 11:20am
MODULE 1, TRACK 1: SOCIAL, LOCAL & MOBILE: 3 TRANSFORMATIVE TRENDS