BuzzBack will be exhibiting and presenting again inside the Insight Zone at this years Marketing Week Live event. Come visit us at booth F290 and be sure to catch an exclusive first look at our new global exploratory study on Healthy.
Day 1 - 10:40am - David White, Client Development Manager & Martin Oxley, Managing Director will be presenting What is Healthy? – We look at the verbal, visual and emotional language of the global consumer.
This session will provide you with an understanding of what Healthy means to consumers with a core focus on snacking – in the US, UK, Russia, Brazil, Germany and China. This is part of BuzzBack’s on-going development of a lexicon of the understanding of ‘words’ that helps clients with the formulation of positioning and communication platforms.