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CPG
2 minute read
| March 18, 2014

Going Vegan

My daughter recently made a decision to become vegan, influenced in part by Jonathan Safran... Read More
3 minute read
| March 17, 2014

St Paddy's Day or St Patty's Day?

Are You Celebrating St. Paddy or St. Patty’s Day? If you’re celebrating the latter, you might... Read More
1 minute read
| March 14, 2014

How Far Is Your Reach?

I often get asked, can we reach… can we find women in Indonesia who work, can we find... Read More
1 minute read
| March 13, 2014

Will Contact Lenses Soon Test Your Glucose Levels?

We have all heard and read about the global epidemic of diabetes. The main way diabetics... Read More
4 minute read
| March 12, 2014

Everybody's Doing It... Are You Unplugging?

I love technology. I love it because it usually represents the latest and greatest and because... Read More
1 minute read
| March 11, 2014

‘Claimsbait’ – What Can We Learn from BuzzFeed to Help Develop Better Claims?

BuzzFeed measure the success of their content by what people click on. This real-time... Read More
2 minute read
| March 10, 2014

QuakerUp – Fuel Good, Feel Good

Energy is all the rage these days in Food & Beverage (see our past posts on the subject). And... Read More
2 minute read
| March 7, 2014

How Pharma Companies are Innovating With Packaging

I don’t know too many pharmaceutical companies who are not concerned about compliance. There... Read More
2 minute read
| March 6, 2014

Yes, I’m Crying… I’m Doing Research!

I read a LinkedIn post the other day about how P&G tapped a familiar emotional vein once again... Read More
CPG
2 minute read
| March 18, 2014

Going Vegan

My daughter recently made a decision to become vegan, influenced in part by Jonathan Safran... Read More
3 minute read
| March 17, 2014

St Paddy's Day or St Patty's Day?

Are You Celebrating St. Paddy or St. Patty’s Day? If you’re celebrating the latter, you might... Read More
1 minute read
| March 14, 2014

How Far Is Your Reach?

I often get asked, can we reach… can we find women in Indonesia who work, can we find... Read More
1 minute read
| March 13, 2014

Will Contact Lenses Soon Test Your Glucose Levels?

We have all heard and read about the global epidemic of diabetes. The main way diabetics... Read More
4 minute read
| March 12, 2014

Everybody's Doing It... Are You Unplugging?

I love technology. I love it because it usually represents the latest and greatest and because... Read More
1 minute read
| March 11, 2014

‘Claimsbait’ – What Can We Learn from BuzzFeed to Help Develop Better Claims?

BuzzFeed measure the success of their content by what people click on. This real-time... Read More
2 minute read
| March 10, 2014

QuakerUp – Fuel Good, Feel Good

Energy is all the rage these days in Food & Beverage (see our past posts on the subject). And... Read More
2 minute read
| March 7, 2014

How Pharma Companies are Innovating With Packaging

I don’t know too many pharmaceutical companies who are not concerned about compliance. There... Read More
2 minute read
| March 6, 2014

Yes, I’m Crying… I’m Doing Research!

I read a LinkedIn post the other day about how P&G tapped a familiar emotional vein once again... Read More