Food & Beverage
Personal Care
Healthcare
Financial Services & Insurance
Technology
1 minute read
| March 14, 2014

How Far Is Your Reach?

I often get asked, can we reach… can we find women in Indonesia who work, can we find... Read More
1 minute read
| March 13, 2014

Will Contact Lenses Soon Test Your Glucose Levels?

We have all heard and read about the global epidemic of diabetes. The main way diabetics... Read More
1 minute read
| February 20, 2014

Do You Know the Mindful Consumer?

Last Sunday, my daughter ran a fundraising event for her high school club. They offered a... Read More
1 minute read
| February 11, 2014

Sustainability: Consumer Hot Button or Big Yawn?

Chipotle. Starbucks. L’Oreal. Target. And now even beer manufacturers are looking to minimize... Read More
1 minute read
| February 4, 2014

Trust Me: But don’t ask for evidence?

As manufacturers continue to fight for shelf space, the retailers continue to look for... Read More
2 minute read
| January 30, 2014

A New Form of Currency on the Horizon? What it Could Mean for Stores

I recently read an article about a Marc Jacobs pop-up shop opening next weekend for New York... Read More
2 minute read
| January 9, 2014

Demographics – Still In or On the Way Out?

After working in survey research for long enough, one can practically recite from memory the... Read More
2 minute read
| January 8, 2014

I Loved That Car… What We Can Learn From the Lowly Minivan

Psst. You forgot a birthday. Several weeks ago, I heard a story on NPR about the 30th... Read More
3 minute read
| December 16, 2013

Busting Beauty Myths

What drives women’s perceptions of their own appearance? With the current controversy... Read More
1 minute read
| March 14, 2014

How Far Is Your Reach?

I often get asked, can we reach… can we find women in Indonesia who work, can we find... Read More
1 minute read
| March 13, 2014

Will Contact Lenses Soon Test Your Glucose Levels?

We have all heard and read about the global epidemic of diabetes. The main way diabetics... Read More
1 minute read
| February 20, 2014

Do You Know the Mindful Consumer?

Last Sunday, my daughter ran a fundraising event for her high school club. They offered a... Read More
1 minute read
| February 11, 2014

Sustainability: Consumer Hot Button or Big Yawn?

Chipotle. Starbucks. L’Oreal. Target. And now even beer manufacturers are looking to minimize... Read More
1 minute read
| February 4, 2014

Trust Me: But don’t ask for evidence?

As manufacturers continue to fight for shelf space, the retailers continue to look for... Read More
2 minute read
| January 30, 2014

A New Form of Currency on the Horizon? What it Could Mean for Stores

I recently read an article about a Marc Jacobs pop-up shop opening next weekend for New York... Read More
2 minute read
| January 9, 2014

Demographics – Still In or On the Way Out?

After working in survey research for long enough, one can practically recite from memory the... Read More
2 minute read
| January 8, 2014

I Loved That Car… What We Can Learn From the Lowly Minivan

Psst. You forgot a birthday. Several weeks ago, I heard a story on NPR about the 30th... Read More
3 minute read
| December 16, 2013

Busting Beauty Myths

What drives women’s perceptions of their own appearance? With the current controversy... Read More