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2 minute read
| January 8, 2014

I Loved That Car… What We Can Learn From the Lowly Minivan

Psst. You forgot a birthday. Several weeks ago, I heard a story on NPR about the 30th... Read More
2 minute read
| January 7, 2014

What’s Going On? The Strongest Weakling in the Marketing Mix...

I recently had a client tell me they only had around 2,000 GBP for a naming study. In my mind... Read More
2 minute read
| January 3, 2014

Have You Heard of the Wayback Machine?

Pssssst. I’m going to let you in on a fun, little internet secret that most people don’t know... Read More
2 minute read
| January 2, 2014

Why Do Rewards Matter?

I was watching this presentation by Gavin Hewitt, VP of Sales at BigDoor. He talks a lot about... Read More
A&U
1 minute read
| December 23, 2013

Jan 1: Looming Deadline for Electronic Medical Records

A key provision of the American Recovery and Reinvestment Act of 2009, goes into effect on... Read More
CPG
4 minute read
| December 20, 2013

Color Wars: International Reactions to Artificial Dyes

Recently the issue of artificial versus natural dyes came to my attention as a mother and it... Read More
2 minute read
| December 19, 2013

Social Media Expressionists, Influencers & Visual Communicators

Among marketers, there is a huge fascination with mothers and trying to reach that mom who has... Read More
1 minute read
| December 18, 2013

Photo Challenge: What's Your Decor? Round 2!

Spotted: More market researchers super excited about their job. Look at all these mementos... Read More
1 minute read
| December 17, 2013

Who DOESN’T want to know more about Millennials?

Millennials are a perennial ‘hot topic’. I have seen at least one new study on Millennials... Read More
2 minute read
| January 8, 2014

I Loved That Car… What We Can Learn From the Lowly Minivan

Psst. You forgot a birthday. Several weeks ago, I heard a story on NPR about the 30th... Read More
2 minute read
| January 7, 2014

What’s Going On? The Strongest Weakling in the Marketing Mix...

I recently had a client tell me they only had around 2,000 GBP for a naming study. In my mind... Read More
2 minute read
| January 3, 2014

Have You Heard of the Wayback Machine?

Pssssst. I’m going to let you in on a fun, little internet secret that most people don’t know... Read More
2 minute read
| January 2, 2014

Why Do Rewards Matter?

I was watching this presentation by Gavin Hewitt, VP of Sales at BigDoor. He talks a lot about... Read More
A&U
1 minute read
| December 23, 2013

Jan 1: Looming Deadline for Electronic Medical Records

A key provision of the American Recovery and Reinvestment Act of 2009, goes into effect on... Read More
CPG
4 minute read
| December 20, 2013

Color Wars: International Reactions to Artificial Dyes

Recently the issue of artificial versus natural dyes came to my attention as a mother and it... Read More
2 minute read
| December 19, 2013

Social Media Expressionists, Influencers & Visual Communicators

Among marketers, there is a huge fascination with mothers and trying to reach that mom who has... Read More
1 minute read
| December 18, 2013

Photo Challenge: What's Your Decor? Round 2!

Spotted: More market researchers super excited about their job. Look at all these mementos... Read More
1 minute read
| December 17, 2013

Who DOESN’T want to know more about Millennials?

Millennials are a perennial ‘hot topic’. I have seen at least one new study on Millennials... Read More