| positioning

brand loyalty

7 minute read

| November 6, 2024

Navigating Positioning Testing

In today's fast-paced market, having an impactful, authentic positioning is more crucial than... Read More

authenticity

1 minute read

| March 3, 2016

Let's Get Real About Authenticity

Is your brand trying too hard to be... Read More

brand exploratory

2 minute read

| November 17, 2015

Got a Premium Brand? Here’s How to Win Over Consumers in China.

National Geographic’s 2014 Greendex found that consumer attitudes about sustainability and the... Read More

authenticity

1 minute read

| November 17, 2015

The Quirk's Event

BuzzBack will be exhibiting at the second annual Quirk’s Event held at the Marriott Brooklyn... Read More

Health + Wellness

1 minute read

| October 27, 2015

RA Patients & Physicians Tell Their Story in Words & Pictures

Are you challenged with creating... Read More

brand exploratory

1 minute read

| September 14, 2015

Martin Oxley to Present at Luxury Research 2015 Conference

Join Martin Oxley at 2pm on 16 Sept, as he presents BuzzBack's latest global research findings... Read More

brand exploratory

2 minute read

| September 9, 2015

More Delight. Less Disappointment.

Zappos. Warby Parker. Lumoid. Casper Mattresses. What do these companies have in common? A... Read More

CPG

1 minute read

| September 3, 2015

What Do Consumers Think of When They Hear The Word PREMIUM?

Are you focused on building a Premium positioning? Or understanding how consumers view premium... Read More

brand exploratory

| August 21, 2015

Wooing The Premium Consumer White Paper

Request a copy of our global study on what Premium means to consumers. Stake out your Premium... Read More

Load More Posts

brand loyalty

7 minute read

| November 6, 2024

Navigating Positioning Testing

In today's fast-paced market, having an impactful, authentic positioning is more crucial than... Read More

authenticity

1 minute read

| March 3, 2016

Let's Get Real About Authenticity

Is your brand trying too hard to be... Read More

brand exploratory

2 minute read

| November 17, 2015

Got a Premium Brand? Here’s How to Win Over Consumers in China.

National Geographic’s 2014 Greendex found that consumer attitudes about sustainability and the... Read More

authenticity

1 minute read

| November 17, 2015

The Quirk's Event

BuzzBack will be exhibiting at the second annual Quirk’s Event held at the Marriott Brooklyn... Read More

Health + Wellness

1 minute read

| October 27, 2015

RA Patients & Physicians Tell Their Story in Words & Pictures

Are you challenged with creating... Read More

brand exploratory

1 minute read

| September 14, 2015

Martin Oxley to Present at Luxury Research 2015 Conference

Join Martin Oxley at 2pm on 16 Sept, as he presents BuzzBack's latest global research findings... Read More

brand exploratory

2 minute read

| September 9, 2015

More Delight. Less Disappointment.

Zappos. Warby Parker. Lumoid. Casper Mattresses. What do these companies have in common? A... Read More

CPG

1 minute read

| September 3, 2015

What Do Consumers Think of When They Hear The Word PREMIUM?

Are you focused on building a Premium positioning? Or understanding how consumers view premium... Read More

brand exploratory

| August 21, 2015

Wooing The Premium Consumer White Paper

Request a copy of our global study on what Premium means to consumers. Stake out your Premium... Read More

Load More Posts

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positioning