Patient journey approaches are fairly common these days, so how do you get more from your approach? In this webinar we discussed new ways to enhance the patient journey.
You’ll uncover:
- Ways to identify milestones along a patient’s journey [or experience] from pre-diagnosis to treatment
- What patients are seeking at each of these milestones
- How new online techniques – Swipe right! – uncover implicit, System 1 feedback critical to messaging development
- Ideas for advancing your creative & messaging development for greater efficacy
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