Transforming the Patient Journey

Understanding the patient experience – specifically developing your patient journey - is likely a critical component of your positioning and marketing. And even before COVID, today’s marketers were craving new, agile ways to better identify behaviors, emotions and needs.

Presented with TherapeuticsMD, we’ll highlight how you can integrate quant, qual and interactive techniques for a 360^o view of the patient experience.

Join us for this new webinar on Thursday, November 19 at 11am EDT | 4pm BST

Watch the Webinar

You'll learn:

• A holistic approach to understanding the patient journey
• How to use qual/quant techniques for a well-rounded patient view, including mobile
• New ways to incorporate social media listening to better understand how patients talk about their journey