Billions of Gut Feelings UK

UK-Probiotic-BuzzPoll-UPDATED-1

More and more, consumers are supplementing their diets with good digestive bacteria. But for what reasons do consumers decide to take or not take them? What are the most popular ways to consume probiotics? Which brands and retailers are most popular? We surveyed 300 UK residents, ages 18+ with an even distribution of probiotic users and non-users.