We’re thrilled to share some exciting news from the buzzback team – our very own Lynna Ye, Research Manager, has been named the winner of ephmra’s 2025 Future Leaders MR Excellence Award!

Lynna received this prestigious recognition for her outstanding submission, “Surgical Product Portfolio Optimization.”  This award celebrates rising stars in healthcare insights who demonstrate not only research excellence, but also innovation, leadership potential, and a bold vision for the future of our industry.

With incredibly strong competition and a judging panel made up of experienced industry peers, this win is a true testament to Lynna’s talent, creativity, and the impact of her work. We couldn’t be prouder to have her on our team.

As part of this honor, Lynna will be presenting her winning submission in an upcoming EPHMRA members webinar on May 13 at 2pm UK time, hosted by Beyond Blue and convened by Jenny Fletcher. Keep an eye out — the link will be announced soon. 

Please join us in congratulating Lynna on this well-deserved recognition. The future of insights is in great hands!